Brave's submission to the UK Competition & Markets Authority shows how to fix the RTB market and end Google's advertising monopoly.
Tag: RTB
Brave uncovers widespread surveillance of UK citizens by private companies embedded on UK council websites
Brave has uncovered widespread surveillance of UK citizens by private companies embedded on UK council websites. "Surveillance on UK council websites", a new report from Brave, reveals the extent of private companies’ surveillance of UK citizens when they seek help for addiction, disability, and poverty from their local government authorities.
Google and IAB’s inadequate proposals to reform RTB
This note highlights the inadequacies of Google and IAB proposals to reform RTB, and rebuts the argument for inaction.
The ICO’s failure to act on RTB, the largest data breach ever recorded in the UK
The ICO has today announced that it will be taking no substantive action to fix "RTB", the largest data breach ever recorded in the UK. Regulatory ambivalence cannot continue. We are considering all options to put an end to the systemic breach, including direct challenges to the controllers and judicial oversight of the ICO.
Ryan’s testimony at International Grand Chamber: RTB data breach enables disinformation. Enforcers can be sued.
Ryan's testimony at International Grand Chamber: RTB data breach enables disinformation. Enforcers can be sued.
Competition issues in digital markets
This note presents a submission from Dr Johnny Ryan of Brave, and Dr Orla Lynskey of the London School of Economics, to the UK Competition & Markets Authority.
Why marketers must conduct GDPR Data Protection Impact Assessments of RTB
This note examines the GDPR requirement that marketers conduct data protection impact assessments (DPIAs) when buying digital media using “real-time bidding” advertising.
Brave uncovers Google’s GDPR workaround
Brave presents new RTB evidence, and has uncovered a mechanism by which Google appears to be circumventing its purported GDPR privacy protections.
Brave、GoogleによるGDPR回避を明らかに
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A summary of the ICO report on RTB – and what happens next
This note summarizes the ICO report on real-time bidding, which vindicates the GDPR complaints initiated by Brave, and points toward the solution.
Major publisher group DCN tells regulators “the sky won’t fall” if RTB switches to safe, non-personal data.
DCN's CEO, Jason Kint, says removing personal data from bid requests might disadvantage adtech companies, but the sky won’t fall for publishers.
Brave answers US Senators questions on privacy and antitrust
Brave answers Senators Whitehouse, Booker, Graham and Leahy’s questions for the record from the US Senate Judiciary Committee hearing on privacy and anti-trust.
Google faces first investigation by its European lead authority for “suspected infringement” of the GDPR, following formal complaint from Brave
Today, Ireland’s Data Protection Commission (DPC) has announced a major GDPR probe into “suspected infringement” by Google’s DoubleClick/Authorized Buyers advertising business. The probe was triggered by a formal complaint from Dr Johnny Ryan, Chief Policy Officer at Brave, the private web browser.
Dr Johnny Ryan’s testimony at the US Senate Judiciary Committee
Dr Johnny Ryan's testimony at the US Senate Judiciary Committee hearing on “Understanding the Digital Advertising Ecosystem and the Impact of Data Privacy and Competition Policy”.
Ad Tech GDPR complaint is extended to four more European regulators
GDPR complaints about Real-Time Bidding (RTB) in the online advertising industry were filed today with Data Protection Authorities in Spain, the Netherlands, Belgium, and Luxembourg. The complaints detail the vast scale of personal data leakage by Google and other major companies in the “Ad Tech” industry.
The Economist’s “Data protection-free zone” diagram of online ad auctions.
The cover story of The Economist this week includes a diagram of the "data protection-free zone" at the heart of the online advertising auction system.
New evidence to regulators: IAB documents reveal that it knew that real-time bidding would be “incompatible with consent under GDPR”.
New evidence to regulators: IAB documents reveal that it knew that real-time bidding would be “incompatible with consent under GDPR”.
Update on GDPR complaint (RTB ad auctions)
Brave and co-complainants in Poland, Ireland, and the UK submit new evidence about massive adtech leakage of highly intimate data.
French regulator shows deep flaws in IAB’s consent framework and RTB
French regulator's decision against Vectaury confirms that IAB “Transparency & Consent Framework” does not obtain valid consent, and illustrates how even tiny adtech companies can unlawfully gather millions of people’s personal data from the online advertising “real time bidding system” (RTB).
Regulatory complaint concerning massive, web-wide data breach by Google and other “ad tech” companies under Europe’s GDPR
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Critical data protection problems in the IAB’s new OpenRTB 3.0 Spec
A ruling of the European Court of Justice this month in the “Facebook fan page case” exposes marketers to severe legal risk from programmatic advertising.
Europe’s top court signals new risk for marketers from ad tech
A ruling of the European Court of Justice this month in the “Facebook fan page case” exposes marketers to severe legal risk from programmatic advertising.
Facebook and adtech face a turbulent time in Europe’s courts: the Brussels case.
This note examines a Belgian court ruling against Facebook's tracking and approach to consent. Facebook and adtech companies should expect tough sanctions when they find themselves before European courts - unless they change their current approach to data protection and the GDPR. Facebook is playing a dangerous game of “chicken” with the regulators. First, it has begun to confront users in … Continue reading Facebook and adtech face a turbulent time in Europe’s courts: the Brussels case.
Adtech must change to protect publishers under the GDPR (IAPP podcast)
The follow up to the International Association of Privacy Professionals' most listened to podcast of 2017. Angelique Carson of the International Association of Privacy Professionals quizzes PageFair's Dr Johnny Ryan on the crisis facing publishers, as they grapple with adtech vendors and attendant risks ahead of the GDPR. The podcast covers: Why personal data can not be used without … Continue reading Adtech must change to protect publishers under the GDPR (IAPP podcast)
Adtech consent is meaningless unless one stops data leakage
Websites and advertisers can not prevent personal data from leaking in programmatic advertising. If not fixed, this will render consent to use personal data meaningless. The GDPR applies the principle of transparency:[1] People must be able to easily learn who has their personal data, and what they are doing with it. Equally importantly, people must have surety … Continue reading Adtech consent is meaningless unless one stops data leakage
The 3 biggest challenges in GDPR for online media & advertising
This note explains the three deepest challenges that the online advertising industry must overcome to survive the new European data rules. It also outlines our approach. The General Data Protection Regulation (GDPR) and the ePrivacy Regulation (ePR) pose particular challenges for publishers, brands, and adtech companies. These go beyond the normal gap analysis and security overhaul that other businesses … Continue reading The 3 biggest challenges in GDPR for online media & advertising
Dr Johnny Ryan FRHistS 